Oliver stresses being prepared, flexible and nimble to ABWA
Beth Oliver, executive director of marketing at the Offshore Sailing School, led a lively discussion on “Controlling Your Destiny” at the June luncheon for the American Business Women’s Association.
Oliver shared her early experiences in the tumultuous advertising, automotive and spirits industries, emphasizing the skills needed to keep control of your career path.
“It’s important that trials and tribulations do not define our careers,” she said. “One can wait for something to happen, or one can choose to make something happen.”
“Don’t burn any bridges and appreciate every introduction,” Oliver added, noting that her journey from corporate marketing through retail, hospitality and non-profit was fueled by relationships and counsel from others. “Be prepared for a chance meeting and remain flexible and nimble.”
“Take advantage of opportunities and think outside the box,” she continued, explaining that ultimately landing a dream job at the Offshore Sailing School would not have happened if she had not been open minded to relocation and starting her own business in Naples.
“Even though we may have to reinvent ourselves,” Oliver said, “stay true to yourself and focus on what’s most important to you.”
ABWA welcomes the community to its luncheons and Women in Leadership Speaker Series.
For more information, visit www.ABWASanibelCaptiva.org.