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‘Shopping season’ begins – Black Friday, Small Business Saturday

By Staff | Nov 21, 2017

With the arrival of Thanksgiving, retailers are offering big discounts on holiday gift ideas.

An estimated 164 million people, or 69 percent, are planning to shop or are considering shopping during the holiday weekend, according to the 2017 National Retail Federation survey. For the first time, Cyber Monday is included with Thanksgiving, Black Friday and Small Business Saturday/Sunday.

“This year, we updated our survey to more accurately capture consumer behavior throughout the entire shopping weekend – Thanksgiving Day through Cyber Monday,” Matthew Shay, president of the NRF, said in a prepared statement. “Consumers will benefit from competitive promotions both in stores and online lasting the course of the weekend, allowing them to find the best gifts at the lowest prices.”

According to the survey, 20 percent plan to shop on Thanksgiving Day – 32 percent. Black Friday, however, will remain the busiest day with 70 percent – 115 million – planning to shop then.

Forty-three percent or 71 million are expected to shop on Saturday, with 76 percent doing so to specifically to support small business. On Sunday, 21 percent expect to shop – 35 million.

For Cyber Monday, 48 percent of shoppers are expected to shop online.

For Small Business Saturday, the South Cape Hospitality and Entertainment Associations have planned the 3rd Annual South Cape Sidewalk Sale from 11 a.m. to 5 p.m. in the South Cape. SCHEA Executive Director Donna Meola pointed out that 25 local businesses will be taking part this year.

“The reason we put it on it to bring people into Cape Coral and to buy locally,” she said.

Participants range from jewelers and art galleries, to consignment and home furnishing stores. There are salons, pet and automobile shops, along with restaurants, and clothing and accessory retailers.

Meola noted that the number of participating businesses grows annually.

“The first year, we only had nine,” she said. “The second year, we got up to 21.”

Shoppers have a shot at winning one of 25 raffle prizes by picking up a passport outside of the Dixie Roadhouse and having at least 12 businesses stamp it. Turn completed passports in at the Dixie.

“There are prizes from every different location,” Meola said.

Jewelry and other items make up the raffle prizes.

“And we have numerous gift baskets from different places,” she said.

A scavenger hunt-type of contest will also be held.

Fun the whole family, Santa will be set up in front of the Dixie for a photo opportunity.

“It’s become a family event,” Meola said.

She encouraged the community to come out and do some holiday shopping.

“There’s so many new businesses and things happening in the South Cape, we want people to come down there and see what’s going on,” Meola said. “There’s just so many new different things.”

For more information about the National Retail Federation, visit nrf.com.

For details on the South Cape Sidewalk Sale, visit www.southcapeentertainment.com.