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Cosmetics retailer Ulta Beauty opens at Coralwood

By Staff | Oct 30, 2015

Cape Coral is about to get a one-stop shop for everyone’s beauty needs, male and female, and the company plans to make a huge splash when it opens today.

Ulta Beauty opens to Cape Coral beauty lovers Friday. The new location at Coralwood Center on Del Prado Boulevard will feature 20,000 beauty products across 550 brands, as well as a full-service salon and other things.

Ulta Beauty is the largest beauty retailer in the United States which, since opening in 1990, now has more than 800 stores across 48 states, making itself the premier destination for cosmetics, fragrance, skin, hair care products and salon services.

Kristina Dennis, associate manager at Ulta Beauty, said the store opening means people no longer have to go to more than one store to get what they need.

“We’re a one-stop shop. We have a balance of affordability vs. luxury. We live in a world of convenience, so people come for their luxury and affordable brands,” Dennis said.

While the retailer has some offerings, it doesn’t offer the mass brands or services such as Maybelline, or Revlon.

“We offer the brow services, waxing and tinting. We also offer facials and the products we use on our guests, we sell them as well,” Dennis said. “

In celebration of its grand opening, the first 100 guests each day on Friday, Saturday and Sunday will receive a “beauty treat” valued between $5 and $100 and one free skin or hair service at The Salon, Ulta Beauty’s full-service salon.

Ulta Beauty experts will be there all weekend to offer free makeovers, salon service and skin consultations.

Dennis said the Cape Coral market has been a long time coming for Ulta, which has a store in the Bell Tower Shops. This is will serve Cape residents on their side of the river.

“The Cape doesn’t have anything like this here. People can stop and shop in one place instead of having to go to Target, then to Macy’s,” Dennis said.

Ultamate Rewards is a free loyalty program where customers earn one point for each dollar spent on products and salon services, in-store or on Ulta.com. Points can be redeemed at any time with no restrictions.

For birthdays, Ulta Beauty offers double points on purchases made during the birthday month and a free gift.

“We are truly a beauty destination for Cape Coral, and our Ulta beauty experts are ready to help with all of your beauty needs, from the basics to the perfect shade of lipstick to the newest hair tool,” said Kelly Smith, who manages grand openings for Ulta Beauty, in a statement.

Ulta is open 10 a.m. to 9 p.m. Monday through Saturday and 11 a.m. to 6 p.m. on Sunday. For more information, call 458-3522 or go to www.ulta.com.