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Pam Fields leads sales team at Sundial Beach Resort

By Staff | Dec 24, 2013


Pam Fields, a highly respected hospitality professional with nearly two decades of expertise in group sales, has been named Sales Manager at Sundial Beach Resort (sundialresort.com) on Sanibel Island.

In her new position, Fields will also serve as manager of the Florida State Association market, a territory she is familiar with after 18 years as associate director of Sales at Sanibel Harbour Resort & Spa plus service to the former Registry Resort & Spa in Naples, Fla.

“We are proud to have Pam Fields guiding our sales team,” commented Sundial Beach Resort General Manager Bob Kramm. “She joins us with impressive credentials attesting to her skills as a superb leader not only training our sales managers, but also in developing expanded markets to help maximize the volume of group business.”

Pam Fields has been a board or committee member for just about every professional association serving the hotel industry, including the Florida Society of Association Executives, where she was named “Associate of the Year” for the State of Florida. She also received the “Distinguished Achievement in Sales & Marketing” award from the Hotel Sales and Marketing Institute and the Certified Hospitality Marketing Executive designation, one of only a handful in the country. In recent years, Pam has indulged her love for dogs working as a professional dog trainer.

“I am delighted to join the Sundial sales team and look forward to be able to help return the property to the prominence and popularity it once maintained as a perfect setting for meetings and retreats.”

Sundial Beach Resort was recently named the Best Full Service Resort on Sanibel and Captiva Islands in the annual Best of the Islands competition based on votes from readers of The Islander newspaper.