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Former GM executive coming to MacIntosh Books

By Staff | Mar 29, 2011

“As goes General Motors, so goes the world,” as the old adage says. Times have changed, but GM insider Tom Crumm believes the industrial giant has something to teach us. His book, “What Is Good For General Motors? Solving America’s Industrial Conundrum,” exposes the strategic decisions that have caused the foundation of America’s industrial sector to crumble, then lays out a plan for its restoration.

The author, who at one time led GM’s strategic planning staff and helped create the Saturn project, will appear at MacIntosh Books & Paper on Sanibel on Thursday, April 7 at 10:30 a.m. to sign copies of his book.

Crumm thinks the American auto industry can regain the world leadership it once enjoyed in design, manufacturing, and sales of world-class vehicles and profitability. He hopes his ideas can become fuel for discussion of a turnaround of America’s industrial sector.

Crumm is a third-generation autoworker born and raised in Flint, Mich. He spent a career in GM plant operations and designing manufacturing systems, before turning to strategic planning for the company.

After GM, Crumm became a consultant to Adaptive Materials Inc., which develops and produces solid oxide fuel cells for defense applications. He is a former CEO of Hypercar Inc., involved in building a prototype of a family sedan powered by a hydrogen fuel cell.

For more information about Crumm’s appearance at MacIntosh Books, located at 2407 Periwinkle Way, call 472-1447.